--- title: Rolling Out a Membership Program at Your Veterinary Practice description: Rolling Out a Membership Program at Your Veterinary Practice...The next thing to consider is the way that customers pay for their plan at your UPbook. image: https://blog.upbook.com/hubfs/rolling-out-a-membership-program-at-your-veterinary-practice-min.jpg --- [![UPbook-logo-final](https://blog.upbook.com/hs-fs/hubfs/UPbook-logo-final.png?width=535&height=96&name=UPbook-logo-final.png "UPbook-logo-final")](https://upbook.com/) - [Blog](https://www.upbook.com/blog) - [About](https://www.upbook.com/about) - [Login](https://app.upbook.com/) # Rolling Out a Membership Program at Your Veterinary Practice ![Veterinary Practice - UPbook](https://blog.upbook.com/hubfs/rolling-out-a-membership-program-at-your-veterinary-practice.jpg "Veterinary Practice - UPbook") Nov 25, 2019 12:46:11 AM / by [Zuhaib](https://blog.upbook.com/author/z) - [Tweet](https://twitter.com/share) Does your UPbook practice have a membership program? If not, **it’s time to create one.** Memberships are an ideal way to **lock in customers for life** and really give them the value they’re looking for. Your **membership packages don’t have to be complicated** — in fact, they shouldn’t be. Let’s take a look at the basic things to consider in your membership program. ### **Investment Options** Membership programs across various industries are structured in a simple way: **entry-level, mid-level, and premium level.** This same kind of structure will work for your UPbook veterinary practice. **The investment option is the primary lever you want to compare and contrast** when it comes to selling your plans to customers. Your UPbook business’s **entry-level plan shouldn’t include any medical care** — just wellness exams, food or merchandise purchases, etc. The mid-level plan includes everything found in the entry-level **plus some basic medical services, like vaccinations.** The premium plan, of course, includes all of the above **as well as full medical services.** ### **Payment Structure** The next thing to consider is the way that customers pay for their plan at your UPbook business. Plans could be structured **in a monthly, yearly, or up-front way.** In contrast to the physical fitness world, where membership plans paid for on a monthly basis are the most popular option, **your UPbook practice will probably want to opt for yearly payment.** That’s because while gym memberships can wane from month to month, pet care can’t — **it’s an ongoing need from the customer,** so a yearly payment usually makes sense. But consider **tailoring your payment plan to your customers’ desires and your own particular needs.** ### **Commitment Length** Along with the payment structure **comes the commitment length.** Will the plan’s commitment last on a **month-to-month basis?** Is the customer locked in for a year? If the customer pays for a whole year, **will they get a refund if they cancel** before the year is up? Making these considerations is a key part of building your UPbook business plan program. Of course, **the length of commitment will go hand-in-hand with the way the payment is structured.** Remember to follow the golden rule when rolling out your UPbook practice’s membership plans: **don’t make them too complex or complicated.** That only drives customers away, rather than enticing them into signing up. But creating a simple, tri-level plan package is a great way to **give your customers added value and lock them in for the long term.** What do you have to lose? [Veterinary Call Reviews - The Secret To Beating The New Client Benchmarks](https://blog.upbook.com/veterinary-call-reviews-the-secret-to-beating-the-new-client-benchmarks) [Innovate or Die For Veterinary Practices](https://blog.upbook.com/innovate-or-die-for-veterinary-practices) [5 Veterinary Receptionist Interview Questions to Assess Front Desk Skills](https://blog.upbook.com/5-veterinary-receptionist-interview-questions-to-assess-front-desk-skills) Tags: [Veterinary](https://blog.upbook.com/topic/veterinary), [UPbook](https://blog.upbook.com/topic/upbook) #### Written by [Zuhaib](https://blog.upbook.com/author/z) [![UPbook](https://blog.upbook.com/hubfs/UPbook-logo-final.png "UPbook")](https://upbook.com/) #### About UPbook - [Book a Demo](https://innovate.upbook.com/upbook-demo-lp) - [Support](https://www.upbook.com/support) - [Contact](https://www.upbook.com/contact) - [Blog](https://www.upbook.com/blog/) - [About Us](https://www.upbook.com/about) - [Login](https://app.upbook.com/) #### Free Resources [Demo: UPbook Front Desk Demo](https://innovate.upbook.com/upbook-demo-lp) [Demo: UPbook Answers Demo](https://innovate.upbook.com/upbook-demo-lp-0) Copyright © 2018-2021 UPbook [Privacy Policy](https://www.upbook.com/privacy-policy)  |  [Sitemap](https://www.upbook.com/sitemap) |  [Terms of Service](https://www.upbook.com/terms-of-service) Use this little footer to reinforce your message about who you are and why people love working with you. And since this is a global module, you only have to edit it once to make the changes across every page it appears on. [Learn More](https://www.hubspot.com) - [Book a Demo](https://innovate.upbook.com/upbook-demo-lp) - [Contact](https://www.upbook.com/contact) - [About Us](https://www.upbook.com/about) - test 1-800-469-1871 [yourname@company.com](mailto:yourname@company.com) 205 N Michigan Ave Chicago, IL 60601 ```json { "@context" : "https://schema.org", "@type" : "Article", "author" : { "@type" : "Person", "name" : "Zuhaib" }, "dateModified" : "2021-02-05", "datePublished" : "2020-06-13", "description" : "Rolling Out a Membership Program at Your Veterinary Practice...The next thing to consider is the way that customers pay for their plan at your UPbook.", "headline" : "Rolling Out a Membership Program at Your Veterinary Practice", "image" : "https://blog.upbook.com/hubfs/rolling-out-a-membership-program-at-your-veterinary-practice.jpg", "mainEntityOfPage" : { "@id" : "https://blog.upbook.com/rolling-out-a-membership-program-at-your-veterinary-practice", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.upbook.com/hubfs/upbook-telemedicine.jpg" }, "name" : "UPbook" } } ``` ```json { "@context" : "https://schema.org", "@type" : "Organization", "alternateName" : "UPbook Telemedicine Software", "contactPoint" : { "@type" : "ContactPoint", "areaServed" : "US", "availableLanguage" : "en", "contactType" : "customer service", "telephone" : "(888) 700-1902" }, "logo" : "https://www.upbook.com/hubfs/upbook-telemedicine.jpg", "name" : "UPbook", "sameAs" : "https://www.upbook.com/", "url" : "https://www.upbook.com/" } ``` ```json { "@context" : "https://schema.org/", "@type" : "WebSite", "name" : "UPbook Telemedicine Software", "potentialAction" : { "@type" : "SearchAction", "query-input" : "required name=search_term_string", "target" : "https://www.upbook.com/search?q={search_term_string}" }, "url" : "https://www.upbook.com/" } ``` ```json { "@context" : "https://schema.org/", "@type" : "BreadcrumbList", "itemListElement" : [ { "@type" : "ListItem", "item" : "https://www.upbook.com/", "name" : "UPbook Telemedicine Software", "position" : 1 }, { "@type" : "ListItem", "item" : "https://blog.upbook.com/rolling-out-a-membership-program-at-your-veterinary-practice", "name" : "Rolling Out a Membership Program at Your Veterinary Practice", "position" : 2 } ] } ```